30th Anniversary Aseguradora Mexicana Medal (1967)

This gold medal, from the commercial chapter, commemorates the 30th anniversary of Aseguradora Mexicana in 1967. The company was one of the country's main insurance firms, with a strong presence in the national market for much of the 20th century.

The insurance sector grew at the pace of the Mexican Miracle economy, covering the risks of an increasingly industrialized and urban society. Aseguradora Mexicana, known by its acronym Asemex, was part of that development of the national financial system.

Cataloged by Grove as B-19, the piece belongs to the commercial medals, which document the anniversaries of Mexican companies. Striking it in gold added prestige to the corporate milestone. Issues of this kind were commissioned from medallic workshops or from the Mexican Mint, leaving a testimony of the country's business life.

What it shows

This entry corresponds to a medal struck in 1967 for the 30th anniversary of Aseguradora Mexicana. Its record lists a fairly large piece, 38.09 mm in diameter and 41.45 grams in weight, typical of a corporate commemorative medal. The archived images do not let us read the engraved design clearly, so we do not describe the obverse or reverse in detail here: we would rather leave out the information than invent it.

Context

Mexican insurance companies and banks of the mid-20th century often commissioned medals to mark round anniversaries, handed out to executives, employees, or clients. This is not legal-tender currency nor an issue of the Banco de México, but a private commemorative strike. We could not find a public source documenting this specific piece, so the year and design are taken from catalog data, not from a verified external record.

Value and collecting

A medal like this has no face value: what matters is the metal and the state of preservation. With corporate commemorative pieces, demand is niche and depends on rarity and on the legend being crisp. If you are looking to buy, sell, or appraise a similar one, check the shops directory and ask in the forum, where other collectors compare examples.